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    A look inside the cap manufacturing as well as CUSTOM MADE PATCHES embroidery operations. In the 1970s, I had a needlework shop in Fort Worth, Texas. You may keep in mind that decade as the Golden Age of the “gimmee cap.” The marketing cap was entering into its very own as the advertising medium of selection, as well as Crowell Caps were one of the most asked for brands in my part of the nation. Since they were only regarding a four-hour drive from my store, I in some cases went to the production facility. Fast forward a few decades to December 2012, when I was put in touch with one of the brand-new owners of the firm formerly called Crowell Cap Co. Currently known as American Made Cap Co., the Crowell, Texas-based business was purchased by co-owners Greg Bednarik and Rickey Eavenson, that got on a quest to update particular aspects of its in-house embroidery operation. Based upon my previous connection with the firm, I was eager to hear exactly how it had survived the increase of cost-effective, imported caps that had spelled the death of various other residential cap suppliers. Through my check outs to Crowell and other domestic cap producers, I know it’s difficult for American cap companies to take on importers on rate alone. There are 25 to 30 separate procedures required to make a single cap. Effective manufacturing is centered on skilled employees as well as customized tools. Add to this the greater price of creating embroidery– compared to overseas manufacturing– and the potential customers of productivity appear unlikely. THE MISSION & CHALLENGES custom made patches

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